Find Fat Brain Toy Co. at these
upcoming trade shows:

Minneapolis Gift Mart
Ketz & Associates
March 5th-9th

NSSEA Ed Expo
Orlando, FL
March 18th-20th

Western Toy & Hobby (Pomona)
Toyology
March 27th-30th

Museum Store Association
Austin, TX
April 17th-19th

Minneapolis Gift Mart
Ketz & Associates
April 18th-20th

Minneapolis Gift Mart
Ketz & Associates
June 6th-8th

ASTRA
Providence, RI
June 13th-16th

Minneapolis Gift Mart
Ketz & Associates
August 13th-17th

Minneapolis Gift Mart
Ketz & Associates
October 3rd-5th

Sales Rep Access
Sales Rep Group Access

FOR IMMEDIATE RELEASE

People Are Now Clamoring To "Get The Blues"

New Dado Cubes Bring Out The Best In Blue

Elkhorn, NE (June 1, 2007) - For many of us, the word "blue" is associated with sadness. We sing the blues when we're down, we call the first day of the work week "Blue Monday." But there are actually more positive "blues" than negative. Good friends are "true blue," nice days are "blue sky," and who doesn't love wearing "blue jeans?" And now we can add one more enticing, wonderful thing to that list: "Blue Cubes."

Dado Cubes - The Blues, are the first line addition to the award-winning Dado Cubes by toy maker, Fat Brain Toy Co. Originally available in a vibrant, multicolored version, Dado Cubes are an incredibly simple and fun way to develop both sides of a child's mind.

Developed and manufactured by specialty toy manufacturer, Fat Brain Toy Co., Dado Cubes develop creativity, pattern recognition, and spatial awareness as well as helping the brain to learn processes of analysis and sequencing. Introduced less than a year ago, Dado Cubes have enjoyed incredible success with parents. In addition, for a new toy manufacturer, Fat Brain Toy Co. with the inception of Dado Cubes have won a surprisingly large number of prestigious children's media awards. To date they have been honored with the following awards:

Dr. Toy Best Product Award Spring 2007
National Parenting Center Seal Of Approval Winner Spring 2007
iParenting Media Excellent Products Award 2007
Preferred Choice by Creative Child Magazine 2006
The Great American Toy Test Award 2006-2007

Dado Cubes combine art and science as you explore architectural principles . . . proportion, balance, structure and color. A new twist on classic building blocks, Dado Cubes engage your imagination as the slits on each cube are interlocked to create an unlimited number of three-dimensional structures. Constructed horizontally, vertically or nested together, Dado Cubes invite visual spatial development and problem solving through design-centered, attention-grabbing fun!

For their unlimited creativity, Dado Cubes have proven a favorite with children and adults alike. Inspiring centerpieces and genius from the playroom to the conference table, Dado has made a grand entrance into the world of artistic toys.

Riveting adults with a penchant for unique design are the five, beautiful new shades of Dado Blues. The monochromatic blue palette offers varying shades - lightness and saturation, for a balanced, cohesive look in any construction. When constructed and placed under different light conditions, hundreds of different subtle shades of blue reveal themselves thanks to shadows and highlights! -Capturing yet another element that a designer, artist, architect takes into consideration when designing.

Popular with both kids and adults, the distinctive appeal of Dado Blues gives "the blues" new meaning...chic, modern, uplifting. As far as being a wonderful product...irrefutably, people like blue! Dado Cubes are true blue and hands-down worthy of the blue ribbon.

Each Dado Cubes set features 10 cubes, scaled from 1 inch to 5 inches, capable of building structures over 32 inches high. They are made of durable, heavy gauge plastic and were developed, manufactured, and assembled right here in the U.S.A. Suggested retail price is $24.95.

Fat Brain Toy Co. is a developer, manufacturer, and distributor of specialty toys, games, and gifts. Employing a simple, logical approach to toy development, the company closely aligns the toys they conceive with the latest in educational research. For more details, visit Fat Brain Toy Co.'s website at www.fatbraintoyco.com.